Resources for insight and
inspiration
Guides
Insights
Founder Preferred Stock: What Entrepreneurs Should Know
For startup founders, stock structure is more than a technicality - it’s a strategic decision that influences control, investor relations, and fundraising potential. Founders Preferred stock can take different forms, each carrying unique advantages and tradeoffs.
Determining Par Value for Startup Stock
Par value is one of the foundational decisions in a startup’s equity structure. While it may seem like a minor technicality, par value directly affects how stock is issued, how founders and employees receive equity, and how investors perceive the company.
Founder Equity: Strategic Considerations for Equitable Distribution
Splitting equity among co-founders is one of the most important and sensitive decisions in the early life of a startup. The distribution of ownership impacts motivation, team alignment, and the long-term health of the company. This guide outlines the key principles, methods, and pitfalls to consider when dividing founder equity.
Startup Shares: Determining the Right Number of Shares at Incorporation
For startup founders, determining the number of shares to issue at incorporation is a critical decision that impacts ownership structure, employee incentives, and future funding potential. This memo outlines the key factors to consider when allocating shares in your new venture.
FAQs
Open allDo small startups need to comply with privacy laws like GDPR or CCPA?
Yes. If you collect data from EU or California residents, you’re subject to their rules—even as a small or pre-revenue startup.
Should a pre-revenue startup worry about GDPR?
Yes. Early compliance avoids costly fixes later and signals professionalism to investors and customers.
Do I need user consent for everything?
Not always. You can rely on other legal bases like contracts or legitimate interest. But consent is required for marketing emails and cookies.
What’s the penalty for non-compliance?
Fines can reach up to €20 million or 4% of annual global revenue, whichever is higher. Even small startups have been fined for violations.
Does GDPR apply if my startup isn’t in Europe?
Yes. If you have users in the EU or monitor EU residents online, GDPR applies regardless of where your company is based.
What’s the most common mistake startups make with trade secrets?
Failing to use written agreements. Without NDAs and IP assignments, contractors or employees may legally claim ownership of information you thought was protected.
Can employees take knowledge from one startup to another?
General skills and experience can move with an employee. But specific confidential information, such as code, strategies, or customer lists, is protected and cannot legally be taken.
What’s the difference between a trade secret and a patent?
Patents require public disclosure and registration, granting exclusive rights for a limited time. Trade secrets remain private and last indefinitely - as long as secrecy is maintained.
Do trade secrets need to be registered?
No. Unlike patents or trademarks, trade secrets are protected automatically if they meet legal requirements and you take reasonable steps to safeguard them.
Should startups focus on trademarks, copyrights, or patents first?
It depends on your business. Most startups should prioritize trademarks for brand protection and copyrights for code and content. Patents make sense if you’ve built a unique, defensible innovation.
What happens if I don’t have an IP assignment from a freelancer or contractor?
They may own the copyright or patent rights to what they create, even if you paid for it. Always require a signed assignment agreement.
Can I patent software?
Sometimes. Pure software code is protected by copyright, but certain software-related inventions (like unique algorithms or processes) may qualify for patents if they meet patent standards.
Do I need to register a trademark or copyright to be protected?
No. Trademarks gain limited protection through use, and copyrights exist automatically upon creation. But registration strengthens your rights and makes enforcement much easier.
Should contractors also sign non-solicitation clauses?
Yes. Contractors often have access to sensitive information and customer relationships, so including a non-solicit in contractor agreements is recommended.
What’s the difference between a non-solicit and a non-compete?
A non-solicit limits poaching of employees or customers, while a non-compete prevents someone from working for a competitor. Courts generally view non-solicits as more reasonable.

